HBR CASE STUDY AND COMMENTARY
What does Castlebridge risk by switching the rest of its creation offshore? Several commentators provide expert advice.
Mad About Plaid
simply by Julia Kirby
When an iconic United kingdom fashion house shutters its last domestic factory, the made hits the fan.
HBR CASE STUDY
Upset About Plaid
by Julia Kirby
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The cabbie called away, " 'Ere now, madam! You wouldn't want to give Piccadilly Festival a miss, would you? That is Eros, the god of love, up right now there takin' aim at us. ” Hiroko Miyamoto looked up in the stack of papers the lady was selecting into her briefcase and met the driver's happy eyes in the rearview looking glass. She chuckled and performed along, failing to safeguard herself from your famous statue's arrow. Hiroko's mood was light. Gatherings she'd anticipated to take all day long had covered up early, giving her time to return to the hotel and even ﬁt in some purchasing before introducing back into business over supper. She satisfied into the adequate seat from the taxi and soaked up the scene. Western electronics ﬁrms still completely outclassed the gaudy signage within the Circus—a dubious honor on her behalf countrymen. As well as the trafﬁc was, if anything, even more impassable than the girl remembered by her previous trip. Nonetheless it was charming to be in London again.
After turning into Regent Street, the cab progressed more quickly toward the resort. Yet, Hiroko managed to traveler the light marble storefront of Castlebridge & Business. She leaned forward. " Driver, We have changed my mind. Could you let me out in this article? ” The shop was the ideal destination to pick up the gifts she wanted. Castlebridge—so well made and so very, very British—was one brand that no one in Japan seemed to get enough of. If it would be less expensive to shop at Castlebridge in the home country the girl didn't understand, but that hardly mattered. It would mean a great deal to the people that the girl bought their particular gifts here at the source. Mins later, a solicitous helper was at Hiroko's side providing to relieve her of the armload of scarves and hand protection she had already accumulated—all in the brand's signature dark brown, blue, and coral scialle. He whisked them away to the product sales counter. Hiroko was studying
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Mad About Scialle •• •HBR C ASE S TUDY
a navy version of Castlebridge's unsecured personal raincoat, a possible souvenir pertaining to herself, if the phone in her go well with pocket hummed. She checked out the screen to determine what language to include in greeting. It absolutely was Fergus Harold, her organization school classmate and, since chance might have it, today her equal in a joint deal by way of a respective banks. " Howdy, old buck. Hungry already? ” " Just checking that you're clear on the place that the restaurant is definitely, ” explained Fergus. " And, actually, they're asking for rather rainy weather this evening. ” Hiroko glanced toward the front of the shop, which was even now bathed in seemingly untroubled afternoon lumination. But of course it was London, whose weather can always big surprise. She shrugged and going toward an exhibit of umbrellas. " Also, don't bother about me. Now i am at Castlebridge's now, obtaining everything in sight. If there is one thing I should be equipped for, it's rain. ”
hoped the umbrella could have been made there. ”
Flies in the Lotion
Fergus acquired enjoyed a soothing evening with Hiroko. His dinner chat with her had touched on a large number of topics—and the lady had the truth is been happy to hear of his Castlebridge connection—but it absolutely was those couple of words in the rain that came back to him weeks after. He was participating in the quarterly meeting of Castlebridge's plank of owners, and the ﬁrst presentation was an update around the company's procedures restructuring. CFO Doris Milne assured the directors that Project Fulcrum had relocated decisively into its...